Quote:Google is rolling out a change to the Incognito Mode disclaimer of the company's Chrome web browser. It admits in it that it is tracking users even while the mode is active. The company settled a $5 billion privacy lawsuit over tracking in Incognito Mode in December 2023.

The lawsuit accused Google of tracking Chrome users across Google and non-Google websites while Incognito Mode was active. Google operates some of the world's largest Internet sites, but these pale when it comes to the company's access to data on non-Google properties. Google ads and analytics are widely used on the Internet.

DuckDuckGo estimates that Google has access to 93 sites out of every 100 sites that users visit on the Internet.

Google Chrome Incognito Mode

Google has updated the disclaimer in Google Chrome Canary already. To better understand the difference, here is the current Disclaimer when users launch Incognito Mode.



You may launch Incognito Mode by selecting Menu (three dots) > New incognito window, or through the keyboard shortcut Ctrl-Shift-N on desktop systems.
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