How to enable Chrome's Tracking Protection feature right now

[harlan4096]

Google picked 1% of all Chrome installations today and enabled a feature called Tracking protection in them. Unveiled in September 2023 and then announced officially in mid-December 2023, it is the first phase of Google's plan to drop third-party cookies support in Chrome that affects users of the browser.

Tracking Protection is one of those euphemistic terms that Google loves to pick for its changes in recent time. While there is some truth to that, as disabling third-party cookies does have an effect on tracking, it is far from dedicated Tracking Protection features that other browsers offer.

If you use Google Chrome, you may wonder whether Tracking Protection is enabled already in the browser. The best way to check that, after making sure that Chrome is up to date, is to search for the Tracking Protection icon in the browser's address bar.



If you see it there on a loaded webpage, not an internal page, then you have been picked by Google.

The click opens a basic interface. It reveals that Tracking Protection is enabled and gives you the option to turn it off for that specific site. While you may not run into many compatibility issues, there is a chance that some services rely on third-party cookies. If that is the case, toggle the switch to allow third-party cookies and the site should work as before again.
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